Company Name Badges
There was a time when employees often wore uniforms which had their names embroidered on a shirt pocket, or perhaps at the top of their shop coat or coveralls, for identification purposes. When it was common to find an employer and stick with them until retirement, embroidering employee names on their uniforms was no hardship to the employer.
Modern-day companies, both large and small, use company name badges instead of embroidery. Whether through lay-offs, quitting, or being fired, employee turnover is at an all time high. Changing the machine embroidered name on a company uniform is too costly. ID badges are more economical than sending an article out to be sewn and, depending on the name badge; it can also be reused and given to another employee, depending on its design.
ID badges can be designed to represent company information specific to the employee or department. They can easily differentiate employees by department, seniority and/or rank simply by the colour or shape of the name badge. Colourful or uniquely shaped name badges can also aid employees and employers in learning each other’s names quickly, helping to personalise the workplace. Corporate name badges are used to create a sense of camaraderie amongst employees, and this can encourage production by the individual and group.
Office name badges can be produced in different colours to represent different departments of a company or specific phases of a project. By having different coloured name badges for different groups, a competitive environment is created where each group strives to be superior to the others.
ID badges give employees a feeling of unity and a sense of belonging. By being part of a group, the individuals feel a greater responsibility for their tasks and an increased desired for the success of their department. Employees feel included in the group dynamic they are expected to wear the same company name badges as everyone else in their work area. Company ID badges give the impression of being accepted into the fold. Employees feel as though they are part of an exclusive organisation when they are given their own company name badge. It gives them the sense that they are an important part of something larger.